Steps to Selling Your Home

  • From applying a fresh coat of paint to rearranging furniture, we will work with you to insure the property is visually ready for showing. We will prepare to market your property. Preparation might include scheduling a professional photoshoot, commissioning an illustrative floorplan, organizing professional staging, and writing a listing description.

  • The Conkling Group will network and market the property before “going live” to drive interest among prospective buyers and their agents.

  • For the duration of the selling process, your home will be showcased on compass.com and shared across our 100+ partner sites.

  • We will develop and execute a detailed marketing plan. The Compass marketing team produces beautiful print collateral to strategically showcase your property. Eye-catching property signs are produced and placed outside your property.

  • The Conkling Group continuously leverages professional contacts to find ideal buyers. Broker’s open houses are hosted for both brokers and clients on an ongoing basis.

  • We conduct an assessment of the market response within the first few days your listing is live. Feedback from agents and buyers is aggregated, and the listing strategy can be revised if necessary. We will provide weekly updates and continuous traffic metrics.

  • Following an offer, we contact all interested parties, reviews the offer terms. and communicates all counteroffer options with you. The contract is negotiated and accepted, and the transaction summary is circulated to all parties.

  • We observe and record all contingency periods throughout the in-contract stage. A property appraisal and home inspection take place and any further negotiations are managed. All financial and supplemental information is collected and submitted to the managing agent.

  • A date is set with the closing company; meanwhile, we will provide resources for repairs, moving details, and transfer of utilities. We arrange the final walk-through and finally the closing at which time the keys are handed over to the buyer and funding happens!

How to Increase Value

1. Curb Appeal: First impressions matter! Great curb appeal can be achieved by simply power washing your driveway, cleaning your windows, planting new plants, or re-staining your front door.⁠

2. Decrease the Amount of Clutter: Potential buyers want to see your space and not your stuff!⁠

3. Fresh Interior Paint: Buyers want a move-in ready home so stick to neutral colors. If you don't have a big budget, start with a small space!⁠

4. Kitchen Refresh: Kitchens are the heart of the home, so if your kitchen is outdated, consider upgrading parts of it. There are ways to do that without breaking the bank

Why Stage?

One of the most common questions we receive from our clients is: Why should you stage your home before listing? Fun fact: buyers stay in a staged home 45 minutes longer than home that is not staged. The statistics don't lie, friends! 👏🏻 #PressPlay to learn more about the facts. ⁠

There are so many benefits of home staging when it comes to the selling process, and we have experience on how to successfully do it. If you need any help in navigating your way through this process, that's what we're here for!

Appraisals

This is one of the most important meetings during a transaction. For every listing, we meet with the appraiser and provide them with a packet of information pertaining to the property. This information is meant to be as helpful as possible in making sure that the home meets its value. If the property happens to not meet value, don't worry! There are options – press play to hear all about it!⁠